Behavioural lock-in
verrouillage comportemental
The switching cost accumulated when a persistent agent learns how your organisation communicates, decides and operates, and that learning is not exportable in any meaningful way. What locks you in is not the data, it is the behavioural understanding.
Orders of magnitude: switching an AI tool is costed at 19 to 34%; around 45% of enterprises say lock-in has already prevented them from adopting something better.
What it means for an SME running AI
Data portability clauses do not protect you against this. What your agent learned about your company leaves with the contract.
Sources
- MindStudio, 2026, pour le terme
- Enquêtes entreprises 2026 pour les ordres de grandeur
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